What Makes Shady SEO Tactics Ineffective
As part of the human nature, we somehow notice if there is something fishy in a particular situation and so even if we’d like to take such opportunity we tend to back down for something is just too good to be true. Lately, people are enticed with the news about a faster way of increasing site’s ranking in a matter of few weeks using SEO tactics like automated methods, keyword techniques and other tools. There are even those popular SEO companies that using such methods like the stuffing of keyword and more often shady SEO tactics are inexpensive and a faster way of getting on top. When different search engines like Google start noticing this, an update in their algorithms are use in order to do away with those black hats and even the gray hats tactics in the SEO industry. There are a lot of sites that were penalized when the Panda and Penguin updates were launched and somehow these updates became the driving force for SEO agencies to change their methods and approach in SEO.
From those updates, many SEO companies are now using clean strategies in SEO marketing which provides long-term results and of course free from any risk of getting penalized. With the information at hand you are now aware of how things change over the past years but of course it would be better if you will know the reasons why black hat and shady SEO techniques are no longer relevant.
1. Search Engines These Days Are Highly Specialized
You can just imagine the smartest people in this world confined in one building with the same goal and that is to maintain the search engines functionality and detect any kind of spam going on. The tremendous efforts of these highly intellectual individuals is really commendable since they are the ones that make sure people are able to get accurate information on the internet. There are tons of things going on when you talk about search engine development this is not just about the famous facility owned by Google company.
The technology that they are using are indeed advanced and just by thinking of how these great people come up with these modifications, it’s quite impossible to think that any SEO marketing expert can ever outsmart them. The emergence of white label SEO became one of the reasons why people are no longer using black hat strategies for their SEO marketing moreover the number of people following the search engine guidelines is higher compared to those who are not.
2. Visitors are more cognizant with the information they take in
You must be aware that people these days are becoming smarter as well and so it is not just the search engines that improved over time but the users themselves.